was born of a sudden rush of clue. I was in a store, browsing designer
shirts, when it hit me: why should I advertise Tommy Hilfiger on
myself? Given the current state of affairs, is wearing a corporate
logo on my chest the most insightful statement I could make? Hardly.
mentioned this to my boyfriend, then others joined the discussion,
and soon everybody began slinging wisecracks what shirt messages
we should really wear. I silkscreened the eight most popular ideas
from the crop onto quality 100% cotton shirts, and the result is
in front of you - the "Big scoop" collection.
shirts are unique by the fact that we maintain a separate web page
with background quotes and sources for each message we print. So
if someone questions a controversial statement on a shirt you got
from us, just advise the person that s/he is welcome to check the
background quotes, names and dates on its page at my-shirts.biz.
See for themselves if they can refute what they read. Our URL is
on most designs, and major search engines will also link here. We
put a named anchor at the beginning of each quote so you can deep-link
to any of them if you know how. Whatever the shirt says, we'll be
here to back you up.
we miss some really great quote that should be here? Or have you
thought of some truly great shirt design you would like to suggest
us? Email us by all means. Getting everyone involved is the whole
idea: the more contributors the better the result. Crowds tend to
beat the experts in intelligence. Take the simplest test: guessing
the number of jelly beans in a jar. "Experts" get within roughly
20% of the right number, while a crowd of disparate individuals
- incuding biased and illiterate people - comes within 2%. Collective
smarts wins hands down! So let's put it to use. Support us and we'll
support you in taking your best insights public. The mainstream
media might not print or broadcast them, but who cares? On the long
run, more people can potentially see (and especially, believe) your
message if you wear it.